Bang & Olafson redesigned its “Play” line packaging. The “before” feels much more inline with the overall brand experience, but perhaps it wasn’t doing the job it was meant for? Or, maybe someone got infatuated with focus group results? Fascinating dilemma.
TypeHike.com – over 60 different designer posters for sale benefiting the National Parks Service.
(I grew up near Mesa Verde.)
- No set margins or grids
- No perfectionism
- No lines or underlining
- No colours
- No in-jokes
- No minimalism
- No brushwork or calligraphy
- No illustration
- No system fonts
- No text placed upright, crosswise, or following a curved path
the idea that we create things that are unfinished, that can only accrue value over time, is foreign to us. It’s so easy for us to visualize the future, and so hard to admit that we really can’t. That’s what we face every time we unveil a new logo.
Swiss style color picker
Reading Design is an online archive of critical writing about design. The idea is to embrace the whole of design, from architecture and urbanism to product, fashion, graphics and beyond. The texts featured here date from the nineteenth century right up to the present moment but each one contains something which remains relevant, surprising or interesting to us today.
repetition can trump bezier proficiency most times
Wow. This looks amazing for type. Simplicity itself.